DigitalHubZ
Operate - WhatsApp Automation

WhatsApp that works
while you sleep.

Automate customer conversations on WhatsApp with AI-powered flows. Order updates, appointment reminders, support and lead qualification - all via WhatsApp Business API.

ShopBot - Order Support

● Online

WhatsApp
Hi, where's my order? #ORD-8841
📦 Order #ORD-8841 - Dispatched via DPD Estimated delivery: Today by 6pm Tracking: dpd.co.uk/track/XJ44921
What would you like to do?
Track orderContact support
Type a message…

What you get

Everything to automate on WhatsApp

WhatsApp Business API Setup

Full API onboarding - Business Manager verification, phone number registration, message template approval. Done for you, correctly.

Automated Message Flows

Build multi-step conversation flows triggered by events, keywords or form submissions - with branching logic and fallback paths.

AI-Powered Responses

Deploy an AI layer on top of your flows so the bot handles natural language questions, not just exact keyword matches.

Order & Booking Updates

Trigger WhatsApp notifications at each stage of an order or booking - confirmation, dispatch, delivery, reminder - automatically.

CRM Integration

Sync every conversation and contact into HubSpot, Salesforce or Pipedrive. Leads captured on WhatsApp appear instantly in your pipeline.

Broadcast Messaging

Send approved template messages to opted-in contacts at scale - promotions, newsletters, re-engagement - with delivery and read receipts.

Use cases

How businesses use WhatsApp automation

From ecommerce to professional services - these are the flows that move the needle.

Customer Support

Deflect common queries 24/7 without staff. The bot handles FAQs, returns, account queries and escalates only when it genuinely can't help - with full conversation context handed to the agent.

60–80% queries deflected

Order Tracking

Auto-send WhatsApp updates at each shipping stage - confirmed, packed, dispatched, out for delivery, delivered. Customers stop calling; your team stops answering "Where's my order?"

~40% fewer inbound calls

Appointment Reminders

Send confirmation, 24-hour reminder and same-day reminder messages via WhatsApp. Customers confirm or reschedule with a single tap - all synced back to your calendar automatically.

Up to 40% reduction in no-shows

Lead Qualification

Capture inbound WhatsApp enquiries with a qualification flow - budget, timeline, service needed. Only warm, qualified leads reach your sales team. Responses go straight to your CRM.

3× more qualified leads passed to sales

FAQs

WhatsApp automation questions answered

What's the difference between WhatsApp Business API and the regular app?

The standard app is manual - one phone, one person. The API connects WhatsApp to your systems, enabling automation, multiple agents, CRM sync and high message volumes. It's required for any automation.

How long does setup take?

API onboarding typically takes 5–10 business days, including Meta Business Manager verification. We handle the full process. Flow builds run in parallel, so you're live faster.

What are message templates and do I need approval?

Outbound messages to customers (notifications, broadcasts) must use pre-approved templates. We write and submit these for you. Replies within a 24-hour conversation window are free-form.

How do opt-ins and compliance work?

Customers must explicitly opt in before you can message them. We build compliant opt-in mechanisms into your website or flow - and manage opt-outs automatically. This is non-negotiable with Meta.

Can the bot hand off to a human agent?

Yes. Handoff triggers (low confidence, explicit request, certain keywords) route the conversation to a live agent - in WhatsApp directly or via an integrated inbox like Intercom or Zendesk.

What does it cost to run WhatsApp automation?

Meta charges per conversation (24-hour window), categorised as service, utility, authentication or marketing. Rates vary by country. We'll give you a usage cost estimate alongside our build pricing.

Ready to automate your WhatsApp?

We'll map your customer journeys, design the flows and handle the API setup - so you're live on WhatsApp automation in weeks, not months.